Is there a difference in Price Difference between Bravo and Delight?

H0: There is NO difference between Price Difference of Bravo and Delight.

H1: There is a difference between Price Difference of Bravo and Delight.

1. Variables

Price importance/Treatment (Bravo and Delight)

2. Make boxplot:

Graphs->Legacy Dialogs->Boxplot

Select “Simple” and “Define”

Variable= “Price difference”

Category Axis=”Treatment”

3. Mann Whitney test

Then go to Analyze -> Nonparametric tests ->Legacy Dialogs-> 2 Independent samples

Test variable List= “Price importance”

Group=”Treatment”

Define Group 1 : 1 (Stands for group “Bravo”)

Define Group 2 : 2 (Stands for group “Delight”)

According to the result, Because Asymp. Sig. (2-Tailed) is 0.853 which is far above 0.05.

Therefore, There is NO difference between Price Difference of  Bravo and Delight, (P=0.853).